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	<title>Orange Element &#187; Product Design</title>
	<atom:link href="http://www.orange-blog.com/tag/product-design/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.orange-blog.com</link>
	<description></description>
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		<title>Good, Better, Best Made.</title>
		<link>http://www.orange-blog.com/2011/10/26/good-better-best-made/</link>
		<comments>http://www.orange-blog.com/2011/10/26/good-better-best-made/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 14:25:10 +0000</pubDate>
		<dc:creator>Dave Colson</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Companies We Love]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=3128</guid>
		<description><![CDATA[Over lunch this afternoon, a few members of the OE team were discussing the majesty of an outdoor lifestyle (particularly one lived in Vermont). Romanticized ideas of chopping wood and growing beards quickly turned into a conversation about beautifully crafted axes. The newest member of our ranks divulged that he was the proud owner of [...]]]></description>
			<content:encoded><![CDATA[<p>Over lunch this afternoon, a few members of the OE team were discussing the majesty of an outdoor lifestyle (particularly one lived in Vermont). Romanticized ideas of chopping wood and growing beards quickly turned into a conversation about beautifully crafted axes. The newest member of our ranks divulged that he was the proud owner of a <a title="Best Made Axes" href="http://www.bestmadeco.com/collections/axes" target="_blank">Best Made American Felling Axe</a>.<span id="more-3128"></span></p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2011/10/Axes.jpg"><img title="Axes" src="http://www.orange-blog.com/wp-content/uploads/2011/10/Axes.jpg" alt="" width="600" height="600" /></a></p>
<p>Designer, author and craftsman <a title="Peter Buchanan-Smith" href="http://www.buchanansmith.com/" target="_blank">Peter Buchanan-Smith</a> started <a title="Best Made dot com" href="http://www.bestmadeco.com/" target="_blank">Best Made</a> in 2009 as a store that carried well-designed, high-caliber tools. The company has since expanded it&#8217;s variety of superlative goods to include books, letterpressed maps and camping gear. Best Made advocates for outdoor living as a means to accomplish worthwhile projects and create memorable experiences. Where is the fulfillment in staying inside all day? It&#8217;s time to get off the couch and return to our maternal roots in nature.</p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2011/10/WHISKEY_TOT_1_601.jpeg"><img title="WHISKEY_TOT_1_601" src="http://www.orange-blog.com/wp-content/uploads/2011/10/WHISKEY_TOT_1_601.jpeg" alt="" width="600" height="600" /><br />
</a></p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2011/10/RUCKSACK_TAN_2011_600_NEWa1.jpeg"><img title="RUCKSACK_TAN_2011_600_NEWa" src="http://www.orange-blog.com/wp-content/uploads/2011/10/RUCKSACK_TAN_2011_600_NEWa1.jpeg" alt="" width="600" height="600" /></a></p>
<p>In all likelihood these gorgeous artifacts are being purchased by city dwelling design nerds… but I see it as a step in the right direction. In 2010 the company diversified it&#8217;s repertoire with rucksacks, hunting knives and first aid kits. It&#8217;s only a matter of time before they&#8217;ll stock everything you need to lead a successful existence in the wilderness and look damn good doing it.</p>
<p>Dave Colson<br />
<a title="Orange Element" href="http://http://www.orange-element.com " target="_blank">www.orange-element.com </a></p>
]]></content:encoded>
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		<title>Fine Art, Handmade Gifts &amp; Unusual Objects</title>
		<link>http://www.orange-blog.com/2009/12/04/fine-art-handmade-gifts-unusual-objects/</link>
		<comments>http://www.orange-blog.com/2009/12/04/fine-art-handmade-gifts-unusual-objects/#comments</comments>
		<pubDate>Fri, 04 Dec 2009 16:58:28 +0000</pubDate>
		<dc:creator>Nicolette Cornelius</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Posters]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=1688</guid>
		<description><![CDATA[MICA&#8217;s Art Market is here! The MICA (Maryland Institute College of Art) Art Market is a venue for the sale of original artwork and handcrafted pieces created by more then 250 students, faculty, staff and alumni. The event, which lasts for four days, is a perfect opportunity for holiday shoppers and helps to provide funding [...]]]></description>
			<content:encoded><![CDATA[<p><strong>MICA&#8217;s Art Market is here</strong>!</p>
<p>The MICA (Maryland Institute College of Art) Art Market is a venue for the sale of original artwork and handcrafted pieces created by more then 250 students, faculty, staff and alumni. The event, which lasts for four days, is a perfect opportunity for holiday shoppers and helps to provide funding for need-based student scholarships. Some of the works you can look forward to seeing include illustrations, prints, posters, paintings, sculptures, photographs, mosaics, stationery, T-shirts, ceramics, jewelry, textiles, book arts, tote bags, letterpressed gift tags, screen printed wrapping paper and much, much more.</p>
<p><img class="aligncenter size-full wp-image-1691" title="artmarket" src="http://www.orange-blog.com/wp-content/uploads/2009/12/artmarket.jpg" alt="artmarket" width="400" height="258" /></p>
<p><em>Vendors will be accepting: Visa, MasterCard, cash &amp; check.</em></p>
<p>Admission to the market is FREE.</p>
<p>Make sure to stop by the Graphic Design tables at their new location on the 2nd Floor to see works by current &amp; previous Orange Element interns, Nicolette (me) &amp; Jasmine.</p>
<p>Hope to see you there!!</p>
<p>Nicolette<a title="www.orange-element.com " href="http://www.orange-element.com/" target="_blank"></a></p>
]]></content:encoded>
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		<title>Nonsek Machine</title>
		<link>http://www.orange-blog.com/2009/12/01/nonsek-machine/</link>
		<comments>http://www.orange-blog.com/2009/12/01/nonsek-machine/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 21:37:14 +0000</pubDate>
		<dc:creator>Andy Bonner</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=1666</guid>
		<description><![CDATA[Like cool t-shirts? Nonsek Machine is a fun and interactive way to create your own custom one-of-a-kind t-shirts based on art from popular artists and designers, such as Jesse Ledoux, Aesthetic Apparatus, Art Chantry, and more. Load an artist&#8217;s channel, select your shirt color, and then create your own re-mixes of their illustrations! This is [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Nonsek" href="http://nonsek.com/index.php" target="_blank"><img class="alignnone size-full wp-image-1667" title="nonsek" src="http://www.orange-blog.com/wp-content/uploads/2009/12/nonsek.jpg" alt="nonsek" width="425" height="450" /><br />
</a>Like cool t-shirts? <a title="Nonsek" href="http://nonsek.com/index.php" target="_blank">Nonsek Machine</a> is a fun and interactive way to create your own custom one-of-a-kind t-shirts based on art from popular artists and designers, such as Jesse Ledoux, Aesthetic Apparatus, Art Chantry, and more. Load an artist&#8217;s channel, select your shirt color, and then create your own re-mixes of their illustrations! This is the kind of stuff that keeps designers busy for hours&#8230;</p>
<p>Andy<br />
<a title="www.orange-element.com " href="http://www.orange-element.com " target="_blank">www.orange-element.com</a></p>
]]></content:encoded>
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		<title>Engrave Your Book</title>
		<link>http://www.orange-blog.com/2009/06/05/engrave-your-book/</link>
		<comments>http://www.orange-blog.com/2009/06/05/engrave-your-book/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 17:54:40 +0000</pubDate>
		<dc:creator>Andy Bonner</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Products]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=1069</guid>
		<description><![CDATA[We recently discovered a really cool website called Engrave Your Book. Engrave Your Book curates an artist series of engraved leather covers for Moleskine® notebooks, and you can even get custom covers engraved for yourself or your company! There are some really cool designs available for purchase, including the one above by Option-G. Take a [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://cdn.shopify.com/s/files/1/0012/9222/products/blackbird_large.jpg" alt="Blackbird" /></p>
<p>We recently discovered a really cool website called <a title="Engrave Your Book" href="http://www.engraveyourbook.com/" target="_blank">Engrave Your Book</a>. Engrave Your Book curates an artist series of engraved leather covers for Moleskine® notebooks, and you can even get custom covers engraved for yourself or your company! There are some really cool designs available for purchase, including the one above by <a title="Option-G" href="http://option-g.com/" target="_blank">Option-G</a>. Take a look at some of the cool images below:</p>
<p><img class="alignnone" src="http://static3.shopify.com/s/files/1/0012/9222/files/strapfull.jpg" alt="Inside_Book" /></p>
<p><img class="alignnone" src="http://static0.shopify.com/s/files/1/0012/9222/files/color.jpg" alt="Aged Book" /></p>
<p>Andy<br />
<a title="www.orange-element.com" href="http://www.orange-element.com" target="_self">www.orange-element.com</a></p>
]]></content:encoded>
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		<title>Compostmodern # 4</title>
		<link>http://www.orange-blog.com/2009/05/07/compostmodern-4/</link>
		<comments>http://www.orange-blog.com/2009/05/07/compostmodern-4/#comments</comments>
		<pubDate>Thu, 07 May 2009 20:07:19 +0000</pubDate>
		<dc:creator>Orange Element</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[AIGA]]></category>
		<category><![CDATA[Compostmodern]]></category>
		<category><![CDATA[Environmental Graphics]]></category>
		<category><![CDATA[Green]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Sustainable Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=1061</guid>
		<description><![CDATA[Last Thursday was the final night of four compostmodern meet-ups through the Baltimore AIGA. The final video for discussion was of Nathan Shedroff who addressed a few key strategies for becoming a more sustainable designer. Here is a brief sum up of some of the biggest points to consider for your next design project: 1. [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">Last Thursday was the final night of four compostmodern meet-ups through the <a title="Baltimore AiGA" href="http://baltimore.aiga.org/" target="_blank">Baltimore AIGA</a>. The final video for discussion was of <a title="Nathan Shedroff" href="http://www.nathan.com/" target="_blank">Nathan Shedroff</a> who addressed a few key strategies for becoming a more sustainable designer. Here is a brief sum up of some of the biggest points to consider for your next design project:</p>
<p style="text-align: left;"><strong>1. </strong><strong>Design things to be useful</strong> :: simple enough&#8230; consider finding the need before finding a solution. Our designs need to first and foremost address functionality.</p>
<p style="text-align: left;"><img class="alignnone size-medium wp-image-1062 alignleft" style="float: left;" title="apple-iphone" src="http://www.orange-blog.com/wp-content/uploads/2009/05/apple-iphone-158x300.jpg" alt="" width="141" height="270" /></p>
<p style="text-align: left;"><strong>2. </strong><strong>Dematerialization</strong> :: Design something smart. He used the example of the <a title="iphone" href="http://www.apple.com/iphone/features/" target="_blank">iphone</a>; we no longer need to carry a watch, gps, pda, mp3 player, camera, phone, etc. It can all be contained in one small product, increasing usability and convenience for the user and decreasing the number of products that will eventually end up in our landfills.</p>
<p style="text-align: left;"><strong>3. </strong><strong>Substitution </strong>:: Consider your materials. Does that chair need to be built from fresh chopped wood from the northern Boreal forest or is there an opportunity to utilize recycled or sustainable materials? For print designers there are no excuse not to consider <a title="recycled" href="http://cascades.com/_home" target="_blank">recycled</a>, <a title="fsc" href="http://www.fsc.org/" target="_blank">fsc</a> or <a title="sfi" href="http://www.sfiprogram.org/" target="_blank">sfi</a> certified paper options anymore. Recycled stock costs and quality have improved dramatically over the past few years to make them equally competitive beside a conventional stock.</p>
<p style="text-align: left;"><strong>4. </strong><strong>Transmaterialization</strong> :: Turn products into services, the <a title="Hybrid Taxis" href="http://www.nytimes.com/2008/04/27/automobiles/27TAXI.html" target="_blank">hybid taxis</a> being a perfect example for this strategy.</p>
<p style="text-align: left;"><strong>5. </strong><strong>Localization</strong> :: Reduce transportation, support your local providers and keep your money local. See Andrea&#8217;s <a title="May local challenge" href="http://www.orange-blog.com/2009/04/29/the-may-local-challenge/" target="_blank">May local challenge</a> below to get started on this strategy today!</p>
<p style="text-align: left;"><strong>6. </strong><strong>Informationalization</strong> :: Research is essential to design. A building designed to works in downtown Baltimore may not be appropriate on the flood plains of Africa. Consider the variables that effect design and open you thoughts to the input of outside opinion and research.</p>
<p style="text-align: center;"><a href="http://www.orange-blog.com/wp-content/uploads/2009/05/picture-1.png"><img class="alignnone size-full wp-image-1063" title="picture-1" src="http://www.orange-blog.com/wp-content/uploads/2009/05/picture-1.png" alt="" width="500" height="164" /></a></p>
<p style="text-align: left;"><strong>7. </strong><strong>Design for &#8220;intended&#8221; reuse</strong> :: As artist, we often feel as though we can turn any hunk of trash into a worthy piece of artwork but the average consumer may not have the creativity or interest to go this extra step. Why not design products that are intended to be reused when their original intended use is through. Shedroff used the example of Maille Condiment Jars. When finished with the product you are left with a classy drinking glass.</p>
<p style="text-align: center;"><a href="http://www.orange-blog.com/wp-content/uploads/2009/05/2_oxo1.jpg"><img class="alignnone size-full wp-image-1065" title="2_oxo1" src="http://www.orange-blog.com/wp-content/uploads/2009/05/2_oxo1.jpg" alt="" width="500" height="220" /></a></p>
<p style="text-align: left;"><strong>8. </strong><strong>Design for durability</strong> :: design a product to be serviceable, repairable and upgradeable.  Our designs should also be something that people want to have around. I like the example of <a title="OXO" href="http://www.smartdesignworldwide.com/work/project.php?id=102" target="_blank">OXO</a>. If you look at the products on their site they have their own unique distinctive look but the style is attractive, timeless, and puts the demands of function first. You will even find a section on their site for <a title="refills and replacement parts" href="http://www.oxo.com/OA_HTML/ibeCCtpSctDspRte.jsp?section=10601&amp;minisite=10024&amp;respid=53057" target="_blank">refills and replacement parts</a> &#8211; why replace the entire product if it is only a small piece that is no longer functional.</p>
<p style="text-align: left;"><strong>9. </strong><strong>Design for disassembly</strong> :: Why is it so difficult to figure out if the water bottle or lunch container you just ate from is recyclable or not? And what is the meaning of the <a title="filled symbol" href="http://greenliving.about.com/od/basics/tp/Recycling-Symbols.htm" target="_blank">filled in symbol</a> verses the outlined symbol. If a product is intended to be recycled why make it such a mystery. Be intentional with your design and don&#8217;t make the user question the capabilities of a product.</p>
<p style="text-align: left;"><strong>10. </strong><strong>Redesign the system itself</strong> :: Our economic models stink (in Shedroff&#8217;s words describing the <a title="GDP" href="http://en.wikipedia.org/wiki/Gross_domestic_product" target="_blank">GDP</a>) We need new ways of thinking because decisions we are making on the old ways are unstable and detrimental.</p>
<p style="text-align: left;">For more on ways to be a sustainable designer he recommends the following books:<br />
* <a title="Design is the Problem" href="http://www.amazon.com/gp/product/1933820004/sr=8-1/qid=1241726408/ref=olp_product_details?ie=UTF8&amp;me=&amp;qid=1241726408&amp;sr=8-1&amp;seller=" target="_blank"><em>Design is the Problem</em></a> by Nathan Shedroff and Hunter Lovins<br />
* <a title="Cradle to Cradle" href="http://www.amazon.com/Cradle-Remaking-Way-Make-Things/dp/0865475873/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1241726498&amp;sr=1-1" target="_blank"><em>Cradle to Cradle</em></a> by William McDonough and Michael Braungart<br />
* <a title="Natural Capitalism" href="http://www.amazon.com/Natural-Capitalism-Creating-Industrial-Revolution/dp/0316353000/ref=sr_1_3?ie=UTF8&amp;s=books&amp;qid=1241726539&amp;sr=1-3" target="_blank"><em>Nature Capitalism</em></a> by Paul Hawken, Amory Lovins and Hunter Lovins<br />
* <a title="Leading Change Toward Sustainability" href="http://www.amazon.com/Leading-Change-Toward-Sustainability-Change-Management/dp/1874719640/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1241726587&amp;sr=1-1" target="_blank"><em>Leading Change Toward Sustainability</em></a> by Bob Doppelt<br />
* <a title="The Next Sustainability Wave" href="http://www.amazon.com/Next-Sustainability-Wave-Buy-Conscientious/dp/0865715327/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1241726640&amp;sr=1-1" target="_blank"><em>The Next Sustainability Wave</em></a> Bob Willard and Hunter Lovins</p>
<p style="text-align: left;">—EJ<br />
www.orange-element.com</p>
<p style="text-align: left;">
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		<title>Re-covered Classics</title>
		<link>http://www.orange-blog.com/2008/11/10/recovered-classics/</link>
		<comments>http://www.orange-blog.com/2008/11/10/recovered-classics/#comments</comments>
		<pubDate>Mon, 10 Nov 2008 14:30:40 +0000</pubDate>
		<dc:creator>Orange Element</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=795</guid>
		<description><![CDATA[With the invention of devices like Amazon&#8217;s Kindle and even the increasing popularity of audio books, publishers are struggling to keep traditional book publishing and production from going extinct.  A new publishing house, White&#8217;s Books, has a novel idea of how to keep the printed word around for a long time. With the idea that [...]]]></description>
			<content:encoded><![CDATA[<p>With the invention of devices like Amazon&#8217;s <a href="http://www.amazon.com/Kindle-Amazons-Wireless-Reading-Device/dp/B000FI73MA">Kindle</a> and even the increasing popularity of audio books, publishers are struggling to keep traditional book publishing and production from going extinct.  A new publishing house, White&#8217;s Books, has a novel idea of how to keep the printed word around for a long time.</p>
<p>With the idea that the classics are the books that most people treasure, White&#8217;s Books has redesigned the covers of a number of classic literary works by authors such as Charles Dickens, William Shakespeare, Charlotte Bronte and Robert Louis Stevenson.  The hope is that the new book designs and thorough, luxurious production methods will create a newfound demand and appreciation for these works&#8211;possibly inspiring a new generation to pick them up and give them a read.  Read more about the redesign and an interview with the man responsible, <a href="http://www.creativereview.co.uk/crblog/a-christmas-list/">HERE</a>.</p>
<p>Beautiful:</p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2008/11/book-covers-1.jpg"><img class="alignnone size-full wp-image-796" title="book-covers-1" src="http://www.orange-blog.com/wp-content/uploads/2008/11/book-covers-1.jpg" alt="" width="500" height="344" /></a></p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2008/11/book-covers-2.jpg"><img class="alignnone size-full wp-image-797" title="book-covers-2" src="http://www.orange-blog.com/wp-content/uploads/2008/11/book-covers-2.jpg" alt="" width="500" height="331" /></a></p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2008/11/book-covers-3.jpg"><img class="alignnone size-full wp-image-798" title="book-covers-3" src="http://www.orange-blog.com/wp-content/uploads/2008/11/book-covers-3.jpg" alt="" width="500" height="334" /></a></p>
<p>I like new twists on old classics.</p>
<p>Garret Ohm<br />
<a href="http://www.orange-element.com">http://www.orange-element.com</a></p>
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		<title>Robochairs</title>
		<link>http://www.orange-blog.com/2008/06/16/robochairs/</link>
		<comments>http://www.orange-blog.com/2008/06/16/robochairs/#comments</comments>
		<pubDate>Mon, 16 Jun 2008 14:43:03 +0000</pubDate>
		<dc:creator>Orange Element</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Product Branding]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=409</guid>
		<description><![CDATA[Our new intern, Kaley Hymiller started at Orange Element today. She is tops in my book already because she sent me a sweet link to blog about. As you know from reading my earlier post about Kaley, she&#8217;s way into industrial design. That&#8217;s why she loved this Gizmodo story about RFID-driven library chairs. It doesn&#8217;t [...]]]></description>
			<content:encoded><![CDATA[<p>Our new intern, Kaley Hymiller started at Orange Element today.  She is tops in my book already because she sent me a sweet link to blog about.  As you know from reading <a href="http://www.orange-blog.com/2008/06/10/meet-kaley/">my earlier post about Kaley</a>, she&#8217;s way into industrial design.  That&#8217;s why she loved <a href="http://gizmodo.com/5016550/rfid-robotic-chair-follows-you-around-for-constant-seating">this Gizmodo story</a> about RFID-driven library chairs.</p>
<p>It doesn&#8217;t look real, but it is.  You simply swipe your library card in front of the chairs and like a little puppy they follow you around, waiting for you to want to sit.  They do this using RFID (Radio Frequency Identification) technology, but it can best be explained by checking out the video:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="src" value="http://www.youtube.com/v/2Dgaz6NIUFk&amp;hl=en" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/2Dgaz6NIUFk&amp;hl=en" wmode="transparent"></embed></object></p>
<p>Now THAT would be a fun product to brand and market.</p>
<p>Garret Ohm<br />
<a href="http://www.orange-element.com">http://www.orange-element.com</a></p>
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		<title>Will Body Shops Be Extinct Someday?</title>
		<link>http://www.orange-blog.com/2008/06/12/will-body-shops-be-extinct-someday/</link>
		<comments>http://www.orange-blog.com/2008/06/12/will-body-shops-be-extinct-someday/#comments</comments>
		<pubDate>Thu, 12 Jun 2008 14:29:42 +0000</pubDate>
		<dc:creator>Orange Element</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Automotive]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=401</guid>
		<description><![CDATA[Check out this new concept from BMW. It was truly an exercise in thinking outside the box and using design to solve a problem. I&#8217;m not sure if it will ever make sense to produce, but it is pretty stunning and innovative. Read more here at Wired: http://blog.wired.com/cars/2008/06/bmw-builds-a-ca.html Garret Ohm http://www.orange-element.com]]></description>
			<content:encoded><![CDATA[<p>Check out this new concept from BMW.  It was truly an exercise in thinking outside the box and using design to solve a problem.  I&#8217;m not sure if it will ever make sense to produce, but it is pretty stunning and innovative.</p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2008/06/cloth-bmw.jpg"><img class="alignnone size-medium wp-image-402" title="cloth-bmw" src="http://www.orange-blog.com/wp-content/uploads/2008/06/cloth-bmw-300x183.jpg" alt="" width="300" height="183" /></a></p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="src" value="http://www.youtube.com/v/kTYiEkQYhWY&amp;hl=en" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/kTYiEkQYhWY&amp;hl=en" wmode="transparent"></embed></object></p>
<p>Read more here at Wired:  <a href="http://blog.wired.com/cars/2008/06/bmw-builds-a-ca.html">http://blog.wired.com/cars/2008/06/bmw-builds-a-ca.html</a></p>
<p>Garret Ohm<br />
<a href="http://www.orange-element.com">http://www.orange-element.com</a></p>
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		<title>Meet Kaley</title>
		<link>http://www.orange-blog.com/2008/06/10/meet-kaley/</link>
		<comments>http://www.orange-blog.com/2008/06/10/meet-kaley/#comments</comments>
		<pubDate>Tue, 10 Jun 2008 15:17:17 +0000</pubDate>
		<dc:creator>Orange Element</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Behind the OE Curtain]]></category>
		<category><![CDATA[Green]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Sustainable Design]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=393</guid>
		<description><![CDATA[We are all very excited to announce that Kaley Hymiller, a senior at the Savannah College of Art and Design (SCAD), has accepted a full-time intern position here at Orange Element. Kaley is a super-talented Industrial Design major there, which was really interesting to us as a graphic design and marketing communications firm. As you [...]]]></description>
			<content:encoded><![CDATA[<p>We are all very excited to announce that Kaley Hymiller, a senior at the <a href="http://www.scad.edu/">Savannah College of Art and Design</a> (SCAD), has accepted a full-time intern position here at Orange Element.  Kaley is a super-talented Industrial Design major there, which was really interesting to us as a graphic design and marketing communications firm.  As you probably know from past blog musings on my part, we&#8217;re big believers in the importance of having a strong product or offering in order to be able to create a powerful brand.  We are excited to have Kaley aboard and look forward to having her skillset in-house to be able to develop even more perspective on the intersection of product design and branding. You can see more of Kaley&#8217;s portfolio at <a href="http://www.coroflot.com/khymil20">http://www.coroflot.com/khymil20</a>.</p>
<p>And while we&#8217;re on the topic of product design, I wanted to share something I read about in my latest issue of <a href="http://www.popsci.com">Popular Science</a> (I love this magazine, as well as Popular Mechanics &#8211; call me a dork, I don&#8217;t care).  It was an article in their Concepts &amp; Prototypes section about a solar-powered sailboat that a Turkish design firm had concepted called Volitan.  The article discussed that while using wind power is by default sustainable, nearly every sailboat has a motor that burns gasoline.  In the US alone, there are over 10,000,000 gasoline marine engines.</p>
<p><a href="http://www.designnobis.com/">Designnobis</a> has come up with a solar powered craft that uses both wind power as well as solar to propel the hull forward in the water.  It&#8217;s a boat concept with stunning good looks, but that to me seems completely feasible as a production model (although the carbon fiber hull would probably make for an extremely costly venture).  Take a look at the pictures below and read more about Volitan at Gizmodo <a href="http://gizmodo.com/gadgets/volitan/volitan-concept-boat-uses-wind-power-and-solar-energy-323013.php">HERE</a>.</p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2008/06/volitan.gif"><img class="alignnone size-full wp-image-394" title="volitan" src="http://www.orange-blog.com/wp-content/uploads/2008/06/volitan.gif" alt="" width="500" height="350" /></a></p>
<p>Garret Ohm<br />
<a href="http://www.orange-element.com">http://www.orange-element.com/</a></p>
]]></content:encoded>
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		<title>Design Process</title>
		<link>http://www.orange-blog.com/2008/06/02/design-process/</link>
		<comments>http://www.orange-blog.com/2008/06/02/design-process/#comments</comments>
		<pubDate>Mon, 02 Jun 2008 15:37:49 +0000</pubDate>
		<dc:creator>Orange Element</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Thoughts & Analysis]]></category>

		<guid isPermaLink="false">http://www.orange-blog.com/?p=377</guid>
		<description><![CDATA[As the marketing director for design and communications firm that does work all over the country, I work to extend our brand to clients and prospects every day. In doing so, I see part of my job as making these clients and prospects understand that great creative work isn&#8217;t the result of pushing a few [...]]]></description>
			<content:encoded><![CDATA[<p>As the marketing director for design and communications firm that does work all over the country, I work to extend our brand to clients and prospects every day.  In doing so, I see part of my job as making these clients and prospects understand that great creative work isn&#8217;t the result of pushing a few buttons on the Mac.  It&#8217;s actually a process that starts with a healthy dose of research, discovery and planning before an idea is even considered, a pencil is put to paper or a computer mouse is clicked.</p>
<p>As I&#8217;ve mentioned, Ande Campbell recently returned from the How conference in Boston, and in doing so she brought home a really cool poster that I had to share on this topic.  It&#8217;s from a design professional named <a href="http://www.orange-blog.com/wp-admin/www.macnabdesign.com">Maggie Macnab</a> who recently wrote a book that I&#8217;m hoping to read shortly (I&#8217;ve heard it&#8217;s good) called <a href="http://www.orange-blog.com/wp-admin/www.decodingdesign.com">Decoding Design</a>.</p>
<p>I think it captures part of the challenge that I face everyday.  Enjoy (click for full size):</p>
<p><a href="http://www.orange-blog.com/wp-content/uploads/2008/06/paperclip.bmp"><img class="alignnone size-medium wp-image-378" title="paperclip" src="http://www.orange-blog.com/wp-content/uploads/2008/06/paperclip.bmp" alt="" /></a></p>
<p>Garret Ohm<br />
<a href="http://www.orange-element.com">http://www.orange-element.com</a></p>
]]></content:encoded>
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