QR Code Fun

QR Code Fun

October 19, 2011  |  Digital

Walking around, I have definitely noticed more and more QR Codes being used in design and advertising. This trend seems to be on the rise from its humble beginnings. The best part about these little barcodes is the creativity that could stem from their use.

Last Friday in Fells Point is an example that comes to mind. In honor of Edgar Allen Poe and the 162nd Anniversary of his death, The Raven, a new movie coming out in March, set up an installation throughout Fells Point. The installation consisted of black, plastic wrapped objects (cars, mannequins, benches, etc.) with the movie logo painted on it and a little QR Code. I was so surprised to see these eerie figures out and about that I had to download a QR Reader just to find out where the QR Code would lead me. This clever advertising installation led me to check out the trailer for the new movie. Just goes to show the possibilities for this little guy could be endless.

Have you seen any really cool examples of the QR Codes in action? Are you pro or against using QR Codes? Let us know in your comments!