Andrea, EJ and I decided to take a trip down to Whole Foods yesterday for their “Shopping on a Shoestring” tour. We all felt it was a really cool way to introduce people to Whole Foods’ own 365 Brand and the Whole Foods experience in general. The purpose of the tour was to teach people how to pick out high-quality, nutritious food, while being mindful of their budget.
We were greeted by Beth Laverick, a Whole Foods Marketing Specialist, who guided us through the aisles and gave us tips on how to shop, and what to shop for, when you are trying to save money. At the end of the tour, she gave us a reusable Whole Foods bag, and a $10 credit to fill the bag with as many 365 Brand products we could. Above, you can see what I took home for $9.75–two packages of pasta, a bottle of ketchup, a bag of whole wheat pancake mix, and a soda!
Thank you to Whole Foods in the Inner Harbor for putting this tour together–we all had a great time and thought it was an excellent way to market Whole Foods and their own 365 Brand of more affordable products. You can find out about this and similar events at your local Whole Foods by visiting the Whole Foods Website and searching for your local store.
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