Happy Friday! Get ready to download because this is a great find! Last month we had a font hour and Sarah brought a free font to the table that you should download and default in your emails right now.
In an effort to extend the life of print cartridges everywhere, Utrecht based marketing and communications company Spranq developed Ecofont. This Verdana based font grew from the question and design challenge:
“How much of a letter can be removed while maintaining readability?”
The “swiss cheese” results proved to be the most successful, reducing ink use by 20%!
The font is available for download and free to use here. Spranq co-founder, Gerjon Zomer admits the font isn’t the most beautiful of typefaces but if we substitute it in our emails, memos, and other internal printouts we can feel good saving money for our companies and reducing waste in our environment.
—EJ