Best and Worst Brand Identities 2008

Armin over at Brand New has recently done a blog post outlining his choices for the best and worst brand identity updates for 2008, largely based on reader comments. It’s definitely worth a look, so check it out HERE. 

Here is my favorite (because it does a great job of tying into the pink ribbons without overdoing it):

And least favorite (it’s a tie between two. You decide):

-and-

Can you tell I think the “swoosh” look is played out? What do you think? I’m always interested in your thoughts.

Garret Ohm
http://www.orange-element.com

This entry was posted on Thursday, January 8th, 2009 at 9:43 am. It is filed under Blog Posts and tagged with Brand Identity. You can follow any responses to this entry through the RSS 2.0 feed.