Comments on: A Gutsy Brand Identity http://www.orange-blog.com/2008/09/25/a-gutsy-brand-identity/ Graphic Design + Brand Communications :: Baltimore, Maryland Fri, 22 Jan 2010 17:11:37 -0800 http://wordpress.org/?v=2.8.1 hourly 1 By: seo blog http://www.orange-blog.com/2008/09/25/a-gutsy-brand-identity/comment-page-1/#comment-2680 seo blog Mon, 20 Oct 2008 17:01:19 +0000 http://www.orange-blog.com/?p=701#comment-2680 This is a really interesting blog post,I have added your blog to my favourites I really like it,keep up the good work! This is a really interesting blog post,I have added your blog to my favourites I really like it,keep up the good work!

]]> By: Sarah http://www.orange-blog.com/2008/09/25/a-gutsy-brand-identity/comment-page-1/#comment-2050 Sarah Thu, 25 Sep 2008 15:14:05 +0000 http://www.orange-blog.com/?p=701#comment-2050 Interesting. Before I knew this was for a bank, for a moment I thought it had something to do with music – like a concert venue website, or something for Zune or iTunes. I can't pinpoint why, exactly, but it definitely didn't ring "bank" in my eyes. Definitely risky for a bank to veer away from that trusty old blue, but it is kind of refreshing. Interesting. Before I knew this was for a bank, for a moment I thought it had something to do with music – like a concert venue website, or something for Zune or iTunes. I can’t pinpoint why, exactly, but it definitely didn’t ring “bank” in my eyes.

Definitely risky for a bank to veer away from that trusty old blue, but it is kind of refreshing.

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