I Love TerraCycle

I have been seriously enamored with the concept and culture of this business since I first learned about it months ago, but EJ pointed out a new program that made me fall in love with them all over again. She sent me this link for TerraCycle Brigades: http://www.terracycle.net/brigades/

TerraCycle Brigades is a movement where TerraCycle brings the masses together to collect specific waste products such as corks, empty drink pouches and plastic bottles. But they don’t stop there. They sweeten the pot by giving cash back for each specific item collected. This refund is funded in part by generous corporate sponsors like Nabisco and Stonyfield Farms.

TerraCycle in turn creates products that we all need out of these items that used to be considered garbage. They call it upcycling. I think it’s a brilliant idea and I really think it’s going to go somewhere. Consider the potential when large organizations like school systems, corporations, even cities and states get behind this effort…

Here is a video with TerraCycle’s own Tom Szaky explaining the magnitude of the Bottle Brigade program that they’ve been working on:

Great find, EJ. Thanks for the tip!

Garret Ohm
http://www.orange-element.com

This entry was posted on Wednesday, July 2nd, 2008 at 5:11 pm. It is filed under Blog Posts and tagged with Companies We Love, Sustainability. You can follow any responses to this entry through the RSS 2.0 feed.