OE Company Shoe
If Orange Element had a company shoe, I think I found it yesterday. Someone sent me a link to an entry on Notcot.org and there it was: Perfection. So I looked them up, and apparently they are FENCING shoes that Nike made for the upcoming Olympics in China. I’m officially taking up fencing. I was [...]
Cool Resource
Thank goodness for social media. Today I was catching up on reading some blogs using my Google Reader, one of which was Adweek’s Adfreak blog. I always enjoy reading this blog because it’s got lots of juicy bits on the world of advertising, which is where I cut my teeth in the creative world. If [...]
What’s Wrong With This Ad?
EJ came to me this morning with an advertisement that was quite interesting. At first glance, mainly because I was looking, I didn’t see what was so wrong about it. But then, WHAM, there it was. Isn’t it funny how the execution of an ad can so quickly change the meaning? Yikes. As Sarah pointed [...]
A Good Day…or a Great Day?
I thought everyone here at the Orange Element office would be able to relate to these prints…mainly because of my poster obsession! They are a set by artist Ian Millard and the title is “Good Day/Great Day”. In case you haven’t figured out the message, it’s always a good day when the mail carrier brings [...]
Say Hi To Sarah!
Today we’re very excited to welcome Sarah Rosenthal to the OE team. Sarah is fantastic. We’ve had our eye on her for several months now and the timing was finally right for her to join us. She’s a perfect addition to our team, both because she’s a super awesome designer, but also because she clicked [...]
Designing For Renewable Energy
Nearly a year ago, The US Department of Energy asked us to create a Myspace Page for their Solar Decathlon competition. In addition, we also volunteered at the event and further realized what an important cause we were working for. Shortly after the competition, we also created a Myspace Page for the Department of Energy’s Hydrogen [...]
Font Hour
Yesterday was a really exciting day for our crew at Orange Element. It was the inaugural monthly Font Hour. Font Hour was an idea of Aaron’s in which we each vote on a Font that we’d like to see added to our collection. Each team member was asked to bring an idea for a font [...]
